Goodyear Middle East
Dubai, UAE
The RoleFollowing our recent expansion in the region, we are currently looking for a Market Development Manager, to join our Dubai based Team. For this role, we are looking for an all rounded Marketing professional, who will have the following responsibilities : • Supporting 'Go To Market' Strategy with pro-actively initiating all sell out activities in the market to support sales teams • Managing Corporate & Market Support Fund budgets • Leading marketing intelligence initiatives • Monitoring customer performance • Leading cross functional communication with other departments including Sales, Finance and other departments • Creation of AOP for respective markets with sales teams • Conducting periodic Competitive Analysis • Supporting Price positioning analysis with Pricing department • Hold the responsibility of constantly updating and optimizing Consumer or Commercial PBUs portfolio • Ownership and leading of team for the deployment and completion of strategic documents and projects (eg.: Compilation of AOP, MOP, Marketing AOP, etc.) • Maintaining a continuous, up-to date dialogue with regional teams on product and initiative launches. *(Attending of all regional calls and meetings connected to the Commercial and/or Consumer PBU) • Continuous assistance of Marketing and Communication / BTL Manager and Research Analyst on any projects connected to Consumer and / or Commercial PBU • Owning the development of core marketing materials such as BTL materials, agency briefs, feedbacks *(e.g. storyboard/KV/Copy feedbacks etc.) yearly Marketing Roadmaps Tncl. Media Plans, etc.) • Ownership and continuous update of Marketing / Brand training materials for newly joined members of the Goodyear MEA organization Tor Consumer and/or Commercial PBU) • Support with ATL Communication, PR initiatives and digital execution |
RequirementsIf you want to apply for this role you will need to following experience: - Minimum of 5-7 years experience in a similar role, with a particular emphasis on Trade Marketing. - You must have experience in a similar industry (Automotive/ Spare parts or Tyre). - Excellent English writing skills. - You are known to be pro active, passionate, and energetic professional http://www.gulftalent.com/home/Market-Development-Manager-jobs-in-Dubai-UAE-150210.html |